Dear Rap Promoters,
We knew this one was coming. After I’ve schooled the artist, and the people who post the work of the artist, it is only natural that I attempt to school those who push the artist. Or, you know, say they push the artist, but really what they do is recycle a couple of random tweets that are sent to mostly spam/bot accounts and do nothing but make the artist look like a complete asshole. This letter does not go out to those promoters who are part of a rapper’s team (you’ll be schooled later), or those promoters who also attempt to help the artist by giving tweets and feedback, or those who have legitimate promotion tools available. As mentioned, this is strictly for the tweet spammers masquerading as promotion companies. Everyone, pay attention throughout the end, because there’s valuable information for all within these sentences.
First, can you stop referring to yourself as promotional services? The term “promotion,” in marketing terms, is defined as anything done to:
- To present information to consumers as well as others.
- To increase demand.
- To differentiate a product.
|Doncha just wish you could Stunner some of these morons?|
Third, if artists aren’t getting any sort of, you know, real promotion…can you lower the rates on that fuckery? If an artist gets 50,000 (fake) followers, 5000 (fake) YouTube fans, 1000 (fake) Soundcloud plays, and a (fake) blog post for $300 and doesn’t get shit from it other than the indignation of being a moron, couldn’t you do him a solid of charging him just $100 for it? I know, I know, you’ve got to make it look “legit” by charging more. But, at the end of the day, they’re gonna find out that you screwed them over, even if you try to make it seem like they screwed themselves.